ABOUT US
Step into Denmark’s oldest training club and experience the future of fitness.
At Sporting Health Club, training isn’t about becoming a membership number — it’s about becoming part of a strong community.
We strive to create the world’s best training experience — every single time.
We do this by combining top-tier equipment, high professional standards, and personal relationships that ensure you always feel seen, heard, and understood.
With us, training is something you look forward to.
Step into Denmark’s oldest training club and experience the future of fitness.
At Sporting Health Club, training isn’t about becoming a membership number — it’s about becoming part of a strong community.
We strive to create the world’s best training experience — every single time.
We do this by combining top-tier equipment, high professional standards, and personal relationships that ensure you always feel seen, heard, and understood.
With us, training is something you look forward to.
Our mission and vision: The world’s best training experience
Our mission is to create the world’s best training experience — every time. We deliver this through three core elements:
Personal relationships: The personal relationship is the foundation of everything we do.
High expertise: Professional guidance, top-tier equipment, and specialized classes ensure your results.
Industry-leading service: A level of service that consistently exceeds industry standards.
Vision
We strive to become the Nordic region’s leading training brand. We create long-term member loyalty and differentiate ourselves through a holistic experience that makes people stay — and become active ambassadors.
Our history: An icon in Danish fitness
Sporting Health Club is not just a gym — we are an institution.
The foundation was laid in the early 1970s by a Danish bodybuilding icon, Sven-Ole Thorsen, and the center originally served as the undisputed Danish mecca for bodybuilders.
In 2013, a new chapter began when brothers Marc and David Palm, together with Martin Brogaard, took over the leadership. With more than 60 years of combined industry experience, they have preserved the club’s original spirit and carried it into a new era with a focus on functional fitness, personal training, and martial arts.
Despite our growth and expansion to multiple centers in Copenhagen, our dedication to quality and personal relationships remains unchanged.
The host role: Where the personal relationship makes the difference
We believe that the personal relationship is the foundation of a great training experience. That’s why our receptionists see themselves as hosts, not just staff behind a counter.
We’re here to build strong communities, and it starts with our mantra: “How can I help?”
We ensure that you always feel like a valued guest, whether you’re a beginner or an elite athlete. You are seen, heard, and understood in an environment where everyone is supported in becoming a better version of themselves.
Our core values: The foundation of our community
Our culture is built on values that ensure an open, supportive, and ambitious atmosphere.
Authenticity: We encourage you to be genuine. This creates a trusting atmosphere where your personality is welcome.
Loyalty & Team Spirit: We are a strong community that supports one another. Your success is our success.
Ambition: We have a constant drive to improve, ensuring that your training environment is always top quality.
Quality and environment: Top-tier equipment and hygiene in focus
We combine our strong community with an unwavering focus on quality. Our commitment to High Expertise and Ambition means you train under the best possible conditions:
Top Professional Equipment: You train with the very best, including equipment from renowned brands such as Gym80, Crossmaxx, StarTrac, and Concept2.
High Standards of Cleanliness: We take Ownership of your environment and use a professional cleaning company. You deserve a space that is clean, tidy, and inspiring.